Make Your Meal Count: People Across America Are Invited to Boost Local Black-Owned Restaurants on the First-Ever “Pepsi® Dig In Day” on Nov. 6
Calling all food lovers! Pepsi is sharing a first look at some of the signature events and perks arriving for the first-ever Dig In Day, a celebration of all Black-owned restaurants and chefs across America. On Saturday, Nov. 6, 2021, everyone is invited to uplift Black-owned restaurants in their community simply by enjoying delicious food and refreshing beverages.
“We all have to eat so let’s create a positive butterfly effect for small businesses and communities alike by being intentional about where we dine or order from,” said Chef JJ Johnson, Pepsi Dig In Day ambassador and James Beard Award-winning chef, TV personality, author and owner of FIELDTRIP restaurants located throughout New York City. “FIELDTRIP will serve a signature rice bowl in honor of Dig In Day, and I’m making plans to support my favorite Black-owned restaurants.”
Pepsi is calling everyone to come together before, during and after Dig In Day by dining with or ordering from their Black-owned restaurant of choice, then uploading their receipts to DigInPassport.com – a new site that makes it easy to explore Black-owned restaurants, track purchases to show support, and earn a chance for rewards. Many Black-owned restaurants across the country are planning special offerings and activities that will make this first Dig In Day delicious for all.
Free Feasts on Pepsi Dig In Day (Nov. 6)
In all corners of the country, Dig In Day food trucks will serve up complimentary bites and ice-cold Pepsi Zero Sugar from various Black-owned restaurants:
- Ben’s Chili Bowl will warm up fans with its three signature chili bowls at the University of Maryland vs Penn State University tailgate in College Park, Md.
- Brotherly Grub will share standout southern-inspired cuisine with a local twist at Drexel University in Philadelphia, Pa.
- Off the Bone Barbeque of Dallas, Texas will dish out gourmet barbecue at the Baylor University vs Texas Christian University tailgate in Fort Worth, Texas.
- Trap Kitchen will whip up Cajun fare at the Black International Marketplace of Oakland, Calif.
For dine in, Seafood Connection will offer free, signature seafood dishes with house-made secret sauce at its restaurant in Houston, Texas.
Limited-Edition Merch Drop on NTWRK
To commemorate Dig In Day and inspire Gen-Z and Millennial audiences to get engaged, Pepsi joined forces with NTWRK, North America’s premier livestream shopping platform, to create a limited-edition collectible. Chef Johnson and fashion designer/creative director Sheron Barber teamed up to design a Crossbody Culinary Case, which will be available exclusively on the NTWRK app on Nov. 6 at 9 a.m. PST/12 p.m. EST in ultra-limited quantities.
The all-original luxury leather bag and carrier was made with versatility in mind, combining functional features and easy-to-wear style elements for everyday use for everyone from chefs to on-the-go creators. The multi-purpose, black crossbody bag also features a detachable interior knife bag with cutlery compartments, pocketing, and reinforced padded walls.
How to Make Your Meal Count and Earn Rewards
Food lovers are invited to create a wave of positive impact for Black-owned restaurants on Dig In Day. The mobile-friendly Pepsi DigInPassport.com helps people seamlessly find Black-owned restaurants, upload receipts, and earn just-unveiled digital badges that can be redeemed for tasty prizes that continue to feed the Black culinary community including gift cards, cooking classes and cool collectibles. Here’s how to get involved on Dig In Day and beyond:
- Eat: Dine at a local Black-owned restaurant, in person or by ordering, and save your receipt.
- Upload: Visit DigInPassport.com to sign up, upload your receipt, and automatically earn a chance to win culinary rewards.
- Repeat: Start supporting Black-owned eateries before, during and after the special day; and encourage friends and family to do the same by sharing delicious meals on social with #DigInDay.
“We’re re-igniting support with individuals and companies alike by giving them an easy way to make their meal count on Dig In Day and every day,” said Scott Finlow, Chief Marketing Officer, PepsiCo Global Foodservice. “Our goal is to go beyond this moment to feed a movement and we’re already seeing incredible excitement from the restaurant community, our PepsiCo associates, and corporate partners who together can really make this big.”
Organizations Buying Their Employees Lunch from Black-Owned Restaurants
Pepsi is inviting other companies to join the movement by buying their employees lunch from Black-owned restaurants or encouraging them to participate leading up to Dig In Day. Confirmed corporate partners to date include Arizona Diamondbacks, BentoBox, Eastport Holdings, LLC, Forward Motion Media, Fuse, Genesco Sports Enterprises, Golin, Intersport, The James Beard Foundation, Kansas City Royals, Los Angeles Rams, Lowe’s, Memphis Grizzlies, Miami Dolphins, Miami HEAT, Minnesota Twins, Monumental Sports, National Basketball Association, National Football League, Oak View Group, Pinterest, Tampa Bay Lightning, Ten35, Vail Resorts, Washington Capitals, Washington Football Team, Washington Mystics, Washington Wizards, and WCNC (ABC).
How Restaurants Can Participate in Dig In Day
Pepsi is sharing creative ways to get people ordering online and walking through the doors of Black-owned restaurants. Black restaurateurs are invited to visit PepsiDigIn.com to access resources to grow their business and make the most of Dig In Day, including dedicated toolkits to provide restaurant owners with templated brand materials to help bolster their marketing and social media efforts.
About Pepsi Dig In
In 2020, PepsiCo committed more than $400 million to advance racial equality within the company, industry and communities it serves. As part of that, the company dedicated $50 million to support Black-owned businesses over the next five years. As a result, PepsiCo developed a multi-faceted platform designed to drive access, business acceleration, and awareness including millions in grants and resources. Restaurateurs interested in learning more can visit pepsidigin.com/resources-for-restaurateurs and food lovers can follow @PepsiDigIn on Instagram, Facebook and Twitter.
Pepsi Dig In Day is the latest and most broad-reaching initiative the brand is spearheading to drive $100 million in sales for Black-owned restaurants over the next five years. A concerted effort to support these diverse culinary establishments that serve as the cornerstone for communities across the nation, the Dig In Day national call to action will be supported by dedicated advertising, partnerships, business resources and local events.
NAACP Legal Defense Fund Fight Voting Barriers in Texas
A group of organizations of color recently came together on Sept. 11 in San Antonio to represent a lawsuit they filed arguing Senate Bill 1 violates the First, Fourteenth, and Fifteenth Amendments of the United States Constitution and Section 2 of the Voting Rights Act by intentionally targeting and burdening methods and means of voting used by voters of color.
Representatives gathered at the United States District Court for the Western District of Texas (in San Antonio) to represent their case. The NAACP Legal Defense and Educational Fund, Inc. (LDF), Reed Smith LLP, and The Arc filed the lawsuit for the Houston Area Urban League, Houston Justice, Delta Sigma Theta Sorority, Inc., and The Arc of Texas.
The defendants in the case are Texas Governor Greg Abbott, Deputy Secretary of State of Texas Jose Esparza, Attorney General of Texas Ken Paxton, Elections Administrator of Bexar County Jacque Callanen, and Elections Administrator of Harris County Isabel Longoria.
S.B. 1 includes a series of suppressive voting-related provisions that will make it much harder for Texas residents to vote and disenfranchise some altogether, particularly Black and Latino voters and voters with disabilities.
The plaintiffs claim the law violates the Americans with Disabilities Act, Section 504 of the Rehabilitation Act of 1973, and Section 208 of the Voting Rights Act by imposing barriers against voters with disabilities and denying people with disabilities equal opportunities to participate in the state’s voting programs.
The lawsuit challenges multiple provisions in SB 1, including:
- Limitations on early voting hours and constraints on the distribution of mail-in ballot applications.
- The elimination of drive-thru voting centers and the prohibition of mail-in ballot drop-boxes.
“Delta Sigma Theta Sorority, Inc. has been fighting for the rights of all U.S. citizens to vote for 108 years,” said Delta Sigma Theta President and CEO Beverly E. Smith. “S.B. 1 directly threatens the right to vote of over 20,000 members of Delta Sigma Theta Sorority and their family and friends in Texas, and we are committed to fight against S.B. 1 on their behalf.”
Texas is among more than 40 other states that have enacted legislative efforts to substantially restrict voting access. LDF and The Arc are also involved in litigation challenging Georgia’s restrictive voting laws.
Travel, Sports, and Growth with Council Person Jalen Mckee
As the Spurs secure their #1 pick and the IPW Travel Conference puts a spotlight on our city, District 2 stands at the precipice of a booming billion-dollar tourism industry. This convergence of sports and tourism forms the backdrop of our exclusive live podcast event brought to you by East-Side-based Culture Travels magazine.
Join us as we delve into the intertwined worlds of travel and sports tourism with our distinguished guests: Jalen Mckee Rodriguez, Council Person of District 2, Deborah Omowale Jarmon, CEO/Director of the San Antonio African American Community Archive and Museum, Dr. Kara Allen, Chief Impact Officer for the San Antonio Spurs, and Jenny Carnes, CEO of San Antonio Sports.
Jalen, known for his engaging persona and passion for community growth, will take us on a journey through his personal travels, providing insight on how exploring new places, cultures, and experiences has fueled their tireless advocacy for the development of District 2.
Additionally, In the wake of the Spurs’ key draft pick and the potential surge of tourism following the IPW conference, Jalen offers his perspective on how these two factors intertwine with the economic prosperity of District 2. In an era where sports, culture, and economics are more interlinked than ever, understanding the potential impact on District 2’s economy becomes both enlightening and imperative.
We also welcome three extraordinary special guests: Deborah Omowale Jarmon, CEO/Director of the San Antonio African American Community Archive and Museum, Jenny Carnes, CEO of San Antonio Sports, and Dr. Kara Allen, Chief Impact Officer for the San Antonio Spurs. Their expertise and insights will further illuminate the intersection of sports, tourism, and economic growth in our city.
This live podcast event is perfect for those passionate about travel and tourism, who want to understand the economic relationship between the San Antonio Spurs and District 2’s economy or are eager to gain insights into the potential of district-focused development. Join us for a thought-provoking discussion, diverse perspectives, and a deeper understanding of the dynamics of travel and sports tourism.
Limited seats! Register today! We look forward to seeing you there!
Places to Stay Cool
When temperatures rise to potentially dangerous levels, it is important to stay inside an air-conditioned space whenever possible. There are currently over 30 San Antonio locations for the public to use to stay cool. These include:
- City Libraries
- Senior Centers
- Community Centers
NOTE: Via’s Personal Trip Planner can help you find a bus route to a location near you.
ADDITIONAL OPPORTUNITIES TO STAY COOL
Additional opportunities to stay cool include the City’s following free facilities:
- Splash Pads
- Swimming Pools
For locations, visitor information, and hours of operation, please visit the Parks & Recreation Department.
HEAT SAFETY TIPS
Adults over 65, children under 4, and people with existing medical conditions such as heart disease and those without access to air conditioning are at highest risk on days with high temperatures.
Drinking plenty of water and protecting oneself from the sun are critical precautions. Additionally, people should call and check on their neighbors who may be at high risk and ensure access to heat relief and hydration.
Heat cramps, heat exhaustion and heat stroke are possible health effects. Warning signs of heat stroke include: red, hot, and moist or dry skin, no sweating, a strong rapid pulse or a slow weak pulse, nausea, confusion or acting strangely. If a child exhibits any of these signs, cool the child rapidly with cool water (not an ice bath) and call 911 or your local emergency number immediately.
Never leave children or pets alone in vehicles. If you see a child or pet locked in a hot car or in the back of a truck, take action immediately. Jot down the car’s description (including a license plate number). Call the Police Department immediately. If regarding a pet, call Animal Care Services at 311. Per city ordinance, both Police and Animal Care Officers have the right to break a car’s window if a child or animal is endangered inside a vehicle.
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