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Triller Launches Monthly Assembly for Black Creators

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A Virtual Event Series Built to Connect Creators with Brands

Triller, the popular global social media and music discovery platform, announced the Assembly for Black Creators, a new virtual event series beginning October 20 and running monthly through the end of 2021. The series will build to the 1st annual Black Creator Conference, which will now be held in the first half of 2022. 

The objective of Assembly for Black Creators is to empower Black creators and talent to deepen the pipeline of Black-owned content across entertainment, lifestyle, fashion, sports and other genres available to consumer brands for integration and advertising opportunities. The Assembly will bring together more than 250 Black content creators with major brands, including Popeyes and Hallmark, enabling both parties to forge relationships and create branded content.

Brand managers and content creators will meet in a virtual “Monetization Village,” working together to strategize, ideate and execute real-time social media campaigns. Through this collaboration, brands will have immediate access to bespoke integrations, new audience exposure and possibilities for future collaboration with creators.

“Building direct, equitable relationships between creator and brand is the driving force for Assembly for Black Creators,” said Bonin Bough, Triller’s Chief Growth Officer, who has led the initiative for Triller. “With our innovative ‘Monetization Village,’ Black creators will work with best-in-class brands to gain a more substantial foothold in the ever-evolving digital marketing space. We’re fostering greater racial equity across media, and by bringing together creators and advertisers in a dynamic and supportive environment we will enhance opportunities for everyone.”

“We started this effort with a deep appreciation of the huge impact Black Creators have had on culture and content around the world. With this series, we are catalyzing the need for brands, agencies and media properties to invest in Black creators and media owners,” said Mahi de Silva, CEO of TrillerNet, parent company to Triller, Verzuz, Amplify.ai and other media brands. “Events like the Assembly for Black Creators are essential for pushing important industry-wide change, as it is scalable and repeatable, deploys spend directly to individuals and brands, and helps create a thriving ecosystem of media, bolstered by education, tools and support.”

Assembly for Black Creators will take place October 20, November 10 and December 3, culminating in the Black Creator Conference in 2022. Leading Black-owned, Atlanta-based influencer house The Collab Crib is an advisor and curator. The first day-long event on October 20 will kick off with keynote addresses by music icons Timbaland and Swizz Beatz, founders of the ground-breaking Verzuz “artist battle” livestream platform, as well as remarks from celebrated rapper-singer-producer Quavo.

Assembly for Black Creators will feature breakout and training sessions for creators focused on digital design, new creator tools, augmented reality, culture marketing, virality & trends and platform partnerships and brand building.

For more information, please visit https://assemblyforblackcreators.com.

About Triller
Triller is the globally popular AI-powered social media and music discovery experience that allows users to create professional-looking videos in a matter of seconds. Pick a song, select the portion of the song you want to use, snap a few takes and with the tap of a button you have a celebrity-quality music video starring you and your friends. Triller relies solely on organic growth and has more than 350 million downoads, with celebrities like Alicia Keys, Cardi B, Marshmello, Roddy Ricch and Eminem regularly using the app to create their own music videos. Triller is owned by TrillerNet. For more information, visit www.triller.co and follow @triller on Instagram.

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The Stage Is Set

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The NFL season is just a few weeks in, but the halftime time show is booked. Singer, actress, and business woman Rihanna will headline the 2023 NFL Super Bowl halftime show in Glendale, Arizona on February 12, 2023. This will be her first performance since she performed in public at the 2018 Grammy Awards, and since her 2016 album release. In 2018 it was reported that Rihanna and a number of other artist declined an invitation to perform at the Super Bowl in support of Colin Kaepernick, former San Francisco 49ers quarterback who was at the center of a National Anthem kneeling controversy.

Rihanna, Rock Nation and the NFL are believed to bring music and sports fans a momentous show. This will be Apple Music’s first time sponsoring the halftime show as they have now replaced long time sponsor Pepsi.

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Entertainment

New Highly Anticipated Season Premiere

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All-new episodes of TV One’s original docu-series, “UNSUNG” and “UNCENSORED” debut Sunday, September 25. “UNSUNG” leads with R&B legend Tony Terry at 9 p.m. ET/8C followed by “UNCENSORED” featuring award-winning actor and entertainer Kadeem Hardison at 10 p.m. ET/9C. Each episode will be published on TV One’s website TVOne.tv. “UNSUNG,” one of the network’s longest-running and seven-time NAACP Image Award-winning series, highlights the careers and explores the personal lives of some of the most talented and influential Black artists, performers and musicians in history. On this season’s premiere episode, singer Tony Terry shares the journey of his early success, experiencing longevity in the entertainment industry and clears the air in his own words. 

The season also includes: 

“Women Take The Mic” Sunday, October 2 

Reggae Revolutions Sunday, October 9 

Jean Carn Sunday, October 16 

Warryn Campbell Sunday, October 23 

Norman Conners Sunday, October 30 

Solar Records Sunday, November 6 

“UNSUNG” is narrated by actor Gary Anthony Williams and is executive produced by Frank Sinton and Arthur Smith of A. Smith & Co. Productions. Mark Rowland, Kysha Mounia and Jamecia Blount also serve as Executive Producers. For TV One, Austyn Biggers is the SVP of Programming and Jason Ryan is the Executive Producer in Charge of Production. 

Directly following “UNSUNG” is the return of the hit, autobiographical series “UNCENSORED,” which explores the lives of popular celebrities and personalities as they provide first-hand accounts of their successes and the obstacles they faced throughout their careers. The premiere episode highlights award-winning actor Kadeem Hardison. While best known for his iconic role as Dwayne Wayne in the classic “A Different World,” Kadeem transparently and authentically shares the story of his nearly four-decade career. 

This season also includes:  

Keshia Knight Pulliam Sunday, October 2

Tyson Beckford Sunday, October 9

Garcelle Beauvais Sunday, October 16 

KeKe Wyatt Sunday, October 23 

Mario Van Peebles Sunday, October 30 

Deon Cole Sunday, November 6 

“UNCENSORED” is produced for TV One by Eric Tomosunas, Keith Neal, and James Seppelfrick (Executive Producers), Jay Allen and Nikki Byles (Co-Executive Producers), and Rachel Valley (Producer) of Swirl Films. For TV One, Austyn Biggers is the SVP of Programming and Jason Ryan is the Executive Producer in Charge of Production. 

For more information on “UNCENSORED” and “UNSUNG,” visit TV One’s YouTube Channel and check out exclusive, behind-the-scenes content on http://www.tvone.tv. Viewers can also join the conversation by connecting via social media on TV One’s Twitter, Instagram and Facebook (@tvonetv) Be sure to follow “UNCENSORED” & “UNSUNG” on Facebook and Instagram (@UncensoredTVOne) using the hashtag #UncensoredTVOne and #UNSUNG. 

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Blacks Win Big

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This year at the 2022 Emmy Awards black actors and writers made their presence known. It was an extraordinary night at the Emmys with wins for the history books in major categories. Abbott Elementary and cast members walked away with Emmys including Quinta Brunson, Writing for a Comedy Series and Cheryl Lee Ralph who picked up her first-ever Emmy for Supporting Actress in a Comedy Series (Abbott Elementary). Ralph portrays Mrs. Howard, a tough but loving kindergarten teacher.

Actress Zendaya won her second Emmy for her role in HBO’s hit “Euphoria.” She made history because at age 26 she became the youngest to win two Emmys for Outstanding Lead Actress in a Drama Series. (Her first Emmy was won in 2020 in the same category for her portrayal of troubled teen Rue Bennett.) Lizzo’s “Watch Out for the Big Grrls” won in the Competition Program category, and Jerrod Carmichael won his first Emmy for Writing for a Variety Special Rothaniel.

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