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Music Mogal and business man Master P and former NBA Player Baron Davis are in talks to make boss moves to buy Reebok for around $2.4 billion. Adidas, the parent company of Rebook is looking to sell the sports brand. This purchase would be historical and could put money back into the communities that helped make the company what it is today.

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Michele Ghee New CEO of Ebony / Jet Magazine

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LOS ANGELES, Jan. 19, 2021 /PRNewswire/ — Bridgeman Sports & Media has installed Michele Ghee as CEO of iconic brands EBONY & JET.  This historically rooted brand celebrates 75 years of chronicling Black life in America. With that, it now embarks on its future with Ghee boldly holding the reigns.  A brand known for unapologetically documenting the courageous contribution of Blackness to the American landscape, its new CEO states,  “Everything we say will come through the lens of Black journalists. We will ensure there is a safe space for Black journalism to thrive. I’m a little Black girl from Oakland, CA. I’m not apologizing for any of it. Our voices matter. We are History in the making!” 

Michele Ghee, Photo Credit: Maya Darasaw

I’m a little Black girl from Oakland, CA. I’m not apologizing for any of it. Our voices matter. We are History in the making!Tweet this

This titan of industry understands the privilege and responsibility of stepping into a leadership role within the culturally embedded Ebony and Jet brands. “Mr. Johnson was a visionary who operated with courage. He made a commitment to the Black American journey and in the process, he left an unforgettable legacy,” says Ghee. 

According to the new CEO, Ebony and Jet will hold true to those simple fundamental principles of documenting stories of Black Culture as it raises the brands’ profile to reach a global community. “Our brands’ main responsibility will be to focus completely on what our beloved audience wants and needs with bold informed editorial, brilliant content, and the opportunity to connect with like minded people. Paying homage to Mr. Johnson’s legacy means that my team will carve-out and create our own path. We will NOT succumb to the status quo.”

Of this appointment new owner Eden Bridgeman states, “We are honored to have Michele Ghee at the helm to steward these iconic brands. With a proven track record over a storied career thus far and a passion to bring her life experiences to Ebony and Jet we are excited at the future she will create. The next chapter of Ebony and Jet’s history will be told for generations to come and having her continue to authentically document, innovate, and uplift the culture will be keys to our success.”   

(PRNewsfoto/EBONY & JET MAGAZINE)

Michele Thornton Ghee is proud and honored to serve as the CEO of 1145 Holdings LLC. The company includes all assets related to Ebony and Jet. She is charged with creating the vision and activating the strategy for these iconic brands as she steers them into the 21st century. The Brand value proposition will be embedded in Information|Inspiration|Inclusion. Ghee has worked in the media and entertainment space for over a quarter of a century. She has generated billions of dollars in revenue while working for some of the most powerful companies in the world including WME, CNN, A&E, The History Channel and BET Networks. While at BET, Michele created and ran the first and only network for black women: BETHer. This award-winning titan of industry is an expert in many areas including; leadership, culture, strategy, customer service, revenue generation, diversity, equity and inclusion and relationship building.  She currently resides in New Jersey with her husband Tony and two kids Taylor and Jordan.

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Maya Angelou Barbie®

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Barbie® recognizes all female role models. The Inspiring Women™ Series pays tribute to incredible heroines of their time; courageous women who took risks, changed rules and paved the way for generations of girls to dream bigger than ever before. As a writer, author, activist, and teacher, Dr. Maya Angelou has received numerous awards and accolades including over 50 honorary doctorates, the Presidential Medal of Freedom and a National Book Award nomination for her 1970 autobiography, I Know Why the Caged Bird Sings. In 1993, she became the first African American and female poet to speak at a U.S. Presidential inauguration. Maya Angelou Barbie® doll is being presented to honor the history and impact of Dr. Maya Angelou’s activism, work and achievements. Sculpted to her likeness and dressed in a head wrap and dress with floral print, Maya Angelou Barbie® doll features a curvy body and articulation for endless posing possibilities. With displayable packaging, this celebration of Dr. Maya Angelou’s extraordinary life and work makes a great gift for Barbie® collectors and kids ages 6 years old and up.

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As “Shop Black Week” 2020 is Primed to Make History, TikTok, Shopify, Amazon and Walmart Are Now Jumping on the Bandwagon

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ATLANTA, Nov. 5, 2020 /PRNewswire/ — “Shop Black Week” began years ago as a meeting of the minds that included determined Black business owners and community organizers as a campaign to promote Black economic empowerment that soon escalated and became a world-wide movement. The idea of Shop Black Week (SBW) was to encourage consumers to simply add “shopping with a Black-owned business” to their to-do-list. The Official Shop Black Week 2020 campaign has over 200 organizations involved, which represents over 1.5 million members, subscribers and followers who will share and hashtag #shopblackweek to encourage mass participation. The SBW campaign simply asks every American to make at least one purchase from a Black-owned business from November 20-27th and into the holiday season.

Systemic economic disparities are not new; however, the COVID-19 pandemic brought this to the forefront. Recently, an overwhelming amount of attention has been placed on the disparities and injustices within the Black community. Because the SBW organizers are Black business owners themselves, they were more than aware of these disparities and even more than aware that nothing short of a major movement would be necessary to address this issue knowing that many small businesses suffered and had to shut down.

As Black business-owners, the SBW campaign began as a S.O.S. (Save Our-Selves) call to action. However, it seems that others want in on the Black movement because it is in fashion these days. Recently, TikTok, Wal-Mart, Amazon and Shopify (all non-Black owned entities) have launched Black initiatives, and specifically TikTok has termed their “new initiative,” unbelievably, “Shop Black Week” too. According to the organizers of the Official Shop Black Week, in an attempt to preempt the Official Shop Black Week campaign, the corporate giant has created a new start date, one week before the official grassroots campaign launches. “Google ‘shop black week,’ to see hundreds of results displayed; visit the website to see all of our participating organizations and partners. As the true Official ‘Shop Black Week,’ we are concerned that these large corporate giants have not responded to our request for partnership, but instead, they are attempting seemingly to capitalize off Black consumers and business owners,” said Carla Tillman, PhD, Shop Black Week’s National Director.

The copycat shop-black-week promoters indicated that they have hand-picked and pre-selected some Black-owned vendors to feature. “That’s great!” says Sharon S. Gordon, media partner of SBW, “however, organizers of the Official Shop Black Week campaign welcome all types of Black-owned businesses who would be able to keep 100% of the proceeds from their products and services.” A qualified business simply has to register and pass the vetting process by signing up at shopblackweek.org. Organizers of the Official SBW forecast an average of 30,000 daily website visitors who will be searching to find quality Black-owned businesses to support.

Everyone making a purchase from a Black-owned business during Shop Black Week November 20-27th should hashtag #shopblackweek and let everyone know about any purchases including business names, locations, dates and photos.

Press Contact, Latoya Meshell, (833) 991-0911 or 258334@email4pr.com

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