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Celebrating DJ Screw

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The Making of an Empire Air

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In 1984, Michael Jordan made the deal of a century by teaming up with Nike. Front Office Sports said the Jordan brand earned $5.1 billion in 2022.

It’s reported that Jordan, also known as MJ, gets 5% of that under his Nike deal. And the Jordan shoe line hasn’t slowed down, earning $4.8 billion in 2021, up 31% from the previous year. According to Forbes, MJ’s net worth is estimated at $2 billion.

If Nike/MJ fans want to learn how the basketball legend inked that deal, they now can see it on the big screen via Air, which follows the history of shoe salesman Sonny Vaccaro and how he led Nike in its pursuit of the greatest athlete in the history of basketball.

The movie stars Viola Davis as Jordan’s mother, Julius Tennon as Jordan’s father, as well as Jason Bateman, Chris Tucker, and Marlon Wayans. Long-time friends Ben Affleck and Matt Damon teamed up to help direct, produce, and serve as actors in the movie.

Though Michael Jordan was not directly involved in the film, Ben Affleck consulted him numerous times to get details on accurately portraying the story. According to Affleck, Jordan’s only two requests were that Viola Davis play his mother and that his longtime friend Howard White (Chris Tucker) be included in the film.

Jordan’s mother helped snag the Nike deal, which in the 1980s didn’t have a foothold in basketball shoes. Jordan wore Adidas while playing for the University of North Carolina and is not the owner of the NBA’s Charlotte Hornets.

MJ wore two numbers during his career – 45 and 23. “Air” was released on 4/5/23 and is currently playing in local theaters

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The Seminarian: Martin Luther King Jr. Comes of Age

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Filmmaker, LAW Watford Acquires Film & TV Rights to MLK Biography “The Seminarian: Martin Luther King Jr. Comes of Age”

Filmmaker Lawrence “LAW” Watford‘s Divine Write Pictures has optioned the film, television and digital rights to the book The Seminarian: Martin Luther King Jr. Comes of Age by Patrick Parr.

The biography, which was published by Chicago Review Press in 2018, explores the life of young Martin Luther King Jr. during his formative years as a student at Crozer Theological Seminary in Pennsylvania. The book made waves when it was released, particularly because of its examination of King’s romance with Betty Moitz, a white woman who was the daughter of the school dietitian and sometimes worked in the kitchen.

“I’m always attracted to stories that have incongruence as a central theme, so when I first read about Dr. King’s relationship with Betty Moitz in the press, I was intrigued—as I imagine most people probably were,” said Watford. 

But the emerging writer/director wants to make it clear that his intentions for the project go far beyond the sensationalism of this one romance. “We’re always aware of the ways in which our heroes have impacted us during our formative years, but it’s rare that we get an authentic glimpse into the events and people that shaped them into these legendary people we celebrate today. We also never get an opportunity to envision them, truly and fully as human beings.  So the goal is to introduce us to the variety of people that influenced MLK’s life during that time.”

Watord is planning to adapt the book for television via his Tyler Street Films partnership with Jack Manning III and Tiffany Elle Burgess; all fellow graduates of Hampton University, an Historically Black College in Virginia.

The deal was negotiated by entertainment attorney Laverne Berry Esq. on behalf of Divine Write Pictures and Susan Schulman on behalf of Patrick Parr and Chicago Review Press.

LAW, who hails from Brooklyn, New York, has gained attention for telling stories that center on complex social narratives.  He was recently named one of Essence Magazine’s 7 Black Independent Filmmakers to Watch for his short film Catharsis, which was recently acquired by Revolt TV.  The drama tells the story of a Black mother who confronts the District Attorney who refused to prosecute the NYPD officer responsible for her son’s death. 

Lawrence “LAW” Watford, courtesy of Jaxon Photo Group

Contact: The press room at info@divinewritepictures.com or reach out to law@divinewritedigital.com for more information

***links to articles about the book***

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